Promotional Polo Shirts Zest Promotional Tip of the Week

Smart promotional polo shirts can be a good choice as a marketing tool or as an addition to a staff uniform. These shirts are popular casual wear items just that bit smarter than a t-shirt and available in a range of colours and sizes. They can be embellished with a simple logo on the front or you can add a more complicated design on the back; the choice is yours.

Promotional polo shirts are often used for advertising when presented, under a sponsorship scheme, to a local sports team which can get your business noticed as one that commits to the local community.  Most teams are always on the lookout for this sort of deal and there are many that can display your message from youngsters’ football teams to pensioners’ bowls clubs. Choose the age range that is most appropriate for your service or product and they will be pleased to receive new kit and promote your business as they wear them.

As with any clothing item select a good quality, well-made product which is going to launder well, keep its colour and look smart. You do not want your business associated with anything that looks cheap, washed out and faded, since this is not the image you want to project. This is also a very important point when using promotional polo shirts as part of your staff uniform. You always want your staff to project a professional, smart and friendly persona to your customers.

Choose promotional polo shirts in a colour which will make your staff stand out and easily recognisable for your customers to approach.  Some businesses choose to put slogans on the back of the shirt, for example ‘I am here to help’, ‘Security’ or ‘Pleased to Assist You’ which invites customer contact.