The mail campaign with the promotional passport holders didn’t quite hit the 7% response that
Maurice achieved with his message in a bottle campaign and promotional USBs, but very nearly did at 6.2%. The people who received them were intrigued
because they really believed that there were passports in the envelopes which
made sure that they would be opened.
Three days after the envelopes had been posted, calls
started coming in and inspection trips to Tenerife were booked. Whilst Maurice was feeling extremely happy
about this success he still had the underlying problem of what he had learned
about Gerald’s mailing company in Wales, playing on his mind.
He hadn’t seen much of Gerald up until the calls started
coming in from the direct mail campaign but with all the telesales staff very
busy talking to people and sending out promotional
USBs with the timeshare resort presentations on them, Gerald could hardly
fail to notice that something was going on.
It didn’t take him long to find out that another mailing company had
done the job and Maurice was forewarned of impending doom by his secretary
exactly two minutes before Gerald came storming into his office, slamming the
door behind him.
“Why didn’t you use Gordon for the mailer?” Gerald raged.
“I didn’t use Gordon for the promotional passports mail campaign because he was far too
expensive over other quotes that I received” responded Maurice.
“Oh, so you have become Head of Procurement now have you? When did that happen?”
Trying to remain calm, Maurice explained that he was
purchasing his promotional products
and chose to use the new mailing company because he had to balance his own
marketing budget.
“Yes, well you tell my wife that when she finds out she
isn’t getting her new car next week” hissed Gerald.
“What has my mail campaign got to do with your wife’s new
car?” Gerald asked trying to appear incredulous.
“I get a commission don’t I?
I’ve always had a commission on the promotional products and the mailing; it’s one of the perks of the job!”
“But from what I hear this is not just a commission, this is
more like a second salary”, said Gerald “in fact there are people in this
organisation that don’t make that money in a year even with their bonuses.”
“I’m not Mother Theresa am I? They signed their contracts and accepted the
rate of pay so who gives a toss?”
“Actually I do”, said Maurice “what you are doing amounts to
stealing in my book and I have to tell you that I mean to speak to Robert. He is the project manager and he should know
about this.”
A smirk appeared on Gerald’s face as he said “Yes, why don’t
you go and do that.”
In that moment Maurice knew that Robert was part of the
fraud and realised that his career was over with Global C.O.N.S.
He sat in his office, after Gerald had gone, and drafted a
resignation letter. After that he called
Antony Showman at Zest Promotional and told him that he was resigning so he
could expect that any orders for promotional
products that hadn’t been delivered would be cancelled; he should make
those deliveries now because Maurice was certain that the company in Wales
would be used in the future.
Antony arranged to meet Maurice for a drink after work just
for a chat, because Antony thought that Maurice sounded pretty depressed.
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